As filmmakers learned decades ago, infertility the right musical score can turn an otherwise mundane scene into an unforgettable piece of filmmaking. It’s true with Flash presentations and games, story too, but unfortunately, producing original music is still a daunting task for many.
Sure, there are plenty of “cut-and-paste” audio collections out there, and I’m often amazed at what people can do with them. But there’s nothing more disconcerting than hearing the melody you just included in your client’s online jewelry promotion also being used to sell hemorrhoid medication on TV!
Unfortunately, soundtrack music today is distributed the same way clip-art has been since the 90s — it’s easy and cost-effective, but when used wrong or often, it defeats the purpose. A developer often loses the “hook” he’d been trying to set in the first place: Rather than creating something as memorable as the three-tone audio signature of NBC (‘ennn-BEEE-seee’), he ends up with “Generic Bassoon and Harp #32,” a tune he now shares with local radio commercials, a Flash banner ad for tennis shoes and the seat-belt buzzer on his wife’s 2004 Hyundai sedan.
Recently, I decided to forego the canned music often associated with Flash development and sought the help of an honest-to-goodness studio musician and producer with talents far beyond my own (Thus, RealMusician). The results are promising so far, and I can hardly wait to show off the finished version of the next Turdhead.com game, tentatively named Cosmic Bounce and scheduled for release next week.